Herc Holdings Inc (HRI)


Herc Holdings Inc. is a common stock listed on the NYSE under the ticker HRI. The company and its subsidiaries operate an equipment rental business in the United States and abroad, supplying aerial, earthmoving, material handling, trucks and trailers, air compressors, compaction, and lighting equipment. Its solution-based offerings include ProSolutions and ProContractor, along with related services such as repair, maintenance, equipment management, safety training, re-rental, on-site support, transport, rental protection, cleaning, refueling, and labor. Herc also sells used equipment and contractor supplies, including consumables, tools, small equipment, and safety items. The company serves customers across construction, industrial, infrastructure, government, commercial facilities, and several specialized end markets. Incorporated in 1965, Herc Holdings is based in Bonita Springs, Florida.


Jump between the core stock analysis sections, valuation data, fair value models, technical outlook, and FAQ.

Data update note: Fair value and stock analysis metrics are updated after regular market sessions when new data becomes available.
Ticker Fair Value Fair Value Upside/Downside Fair Value Rating Analyst Price Target Analyst Target Upside/Downside Analyst Target Rating Overall Financial Health Upcoming Dividend Ex-Date Dividend Payment Date Upcoming Dividend Dividend Yield Next Earnings Date P/E Ratio Price-to-Book Ratio Price-to-Sales Ratio Market Cap Enterprise Value Total Debt / Total Capital Free Float / Shares Outstanding Altman Z-Score Payout Ratio Free Cash Flow / Net Income
NYSE-HRI
$115.20
-22.7% Downside
Overvalued
$174.83
17.3% Upside
Fair
Fair
2.8
1.9%
July 28, 2026
-992.7x
2.6x
1.1x
4.921 B
14.564 B
66.2%
86.8%
1.1
-1,800.0%
-6,300.0%
Valuation • Fair Value

Herc Holdings Inc (NYSE-HRI) Fair Value by Valuation Model

Compare the primary fair value estimate for Herc Holdings Inc (NYSE-HRI) with model-based valuation references such as DCF, Ben Graham, DDM, EPV and comparable-company valuation.

Primary Valuation Read

Fair Value

$115.20

Estimated downside of 22.7% versus the current market price.

Fair Value Confidence

Med

Confidence level for the primary fair value estimate.

DCF Fair Value

$87.78

Discounted cash flow valuation reference.

Ben Graham Formula Value

$0

Classic Ben Graham valuation formula reference.

DDM Fair Value

$153.53

Dividend discount model valuation reference.

EPV Fair Value

NM

Earnings power value estimate.

Comps Fair Value

$136.23

Comparable-company valuation reference.

Analyst Price Target

$174.83

Analysts imply upside of 17.3%.

How to read these valuation models

Use this section to compare the primary fair value estimate for Herc Holdings Inc (NYSE-HRI) with several model-based valuation references. Different models can produce different outputs because each method relies on a different set of assumptions, so the primary fair value estimate should be read alongside the model spread rather than in isolation.

Profitability • Growth

Profitability & Growth for Herc Holdings Inc (NYSE-HRI)

A compact read on revenue, forward revenue expectations, EBITDA and operating profitability trends.

Revenue

4.654 B

Current operating scale indicator.

Revenue Forecast

4.765 B

Forward revenue estimate.

EBITDA

914 M

Current operating profitability reference.

EBITDA Forecast

2.058 B

Forward operating profitability estimate.

How to read profitability and growth

This section helps investors review Herc Holdings Inc (NYSE-HRI) from an operating perspective by combining current scale, forward revenue expectations and EBITDA-related profitability measures.

Quality • Risk

Quality & Financial Risk for Herc Holdings Inc (NYSE-HRI)

Review financial health, earnings quality and balance-sheet risk through Piotroski, Beneish, Altman and cash conversion metrics.

Financial Health

Fair

Mixed or neutral financial-health read.

Piotroski Score

2

Weak quality score that deserves closer review.

Beneish M-Score

-2.51

No elevated caution signal from this screen.

Altman Z-Score

1.1

Lower score that deserves closer risk review.

FCF / Net Income

-6,300.0%

Cash conversion quality indicator.

How to read quality and risk

This section combines quality, balance-sheet and accounting-risk indicators for Herc Holdings Inc (NYSE-HRI). Read the metrics together: no single score is a complete investment conclusion, but the combined view can highlight financial strength, earnings quality and areas that may deserve closer review.

Events • Dividends

Upcoming Events & Dividends for Herc Holdings Inc (NYSE-HRI)

Track the next earnings date, ex-dividend date, dividend payment date, dividend yield and upcoming distribution details where available.

Next Earnings Date

July 28, 2026

Days to Earnings

7

Dividend Payment Date

Not available

Ex-Dividend Date

Not available

Dividend Yield

1.9%

Income yield reference.

Upcoming Dividend

2.8

Upcoming distribution amount.

Payment Type

Not available

Data is currently unavailable.

Dividend Currency

USD

Currency used for the distribution.

Payout Ratio

-1,800.0%

Dividend payout reference.

How to read events and dividends

This section helps investors track time-sensitive items for Herc Holdings Inc (NYSE-HRI), including the next earnings date and dividend-related milestones. These items can matter for short-term volatility, income planning and event-driven positioning.

Stock Forecast • Technical Outlook

Herc Holdings Inc (NYSE-HRI) Stock Forecast & Technical Outlook

Review Herc Holdings Inc (NYSE-HRI) across multiple technical time frames, alongside analyst recommendation data, to form a faster read on market positioning and near-term sentiment.

Technical Signals by Time Frame

Switch between time frames to review the current technical signal for the stock.

Strong Sell Sell Neutral Buy Strong Buy
Time frame: 15-minute • intraday
Buy

The 15-minute technical read for Herc Holdings Inc (NYSE-HRI) is currently Buy. Use it as a timing signal only, and compare it with valuation, fundamentals and upcoming events before drawing a broader view.

Strong Sell Sell Neutral Buy Strong Buy
Time frame: 1-hour • short-term
Neutral

The 1-hour technical read for Herc Holdings Inc (NYSE-HRI) is currently Neutral. Use it as a timing signal only, and compare it with valuation, fundamentals and upcoming events before drawing a broader view.

Strong Sell Sell Neutral Buy Strong Buy
Time frame: daily • daily
Strong Buy

The daily technical read for Herc Holdings Inc (NYSE-HRI) is currently Strong Buy. Use it as a timing signal only, and compare it with valuation, fundamentals and upcoming events before drawing a broader view.

Strong Sell Sell Neutral Buy Strong Buy
Time frame: weekly • weekly
Strong Buy

The weekly technical read for Herc Holdings Inc (NYSE-HRI) is currently Strong Buy. Use it as a timing signal only, and compare it with valuation, fundamentals and upcoming events before drawing a broader view.

Strong Sell Sell Neutral Buy Strong Buy
Time frame: monthly • monthly
Strong Buy

The monthly technical read for Herc Holdings Inc (NYSE-HRI) is currently Strong Buy. Use it as a timing signal only, and compare it with valuation, fundamentals and upcoming events before drawing a broader view.

Analyst Consensus for Herc Holdings Inc (NYSE-HRI)

A consolidated view of buy, hold and sell recommendations based on the currently available analyst data.

Strong Sell Sell Neutral Buy Strong Buy
Consolidated analyst recommendation mix
Buy

Based on the available recommendation mix, Herc Holdings Inc (NYSE-HRI) has a Buy consensus, with 6 buy, 3 hold and 0 sell recommendations in the current data set.

Buy 6
Hold 3
Sell 0
FAQ Fast Investor Answers

Herc Holdings Inc (NYSE-HRI) Stock FAQ

Quick answers about Herc Holdings Inc (NYSE-HRI) stock, including fair value, valuation rating, analyst price target, dividends, earnings dates, market capitalization, financial health and other key stock analysis metrics.

Fair Value
$115.20
Estimated downside 22.7%
Valuation Rating
Overvalued
Estimated downside of 22.7%
Analyst Target
$174.83
Implied upside 17.3%
Financial Health
Fair
Current financial-health read

The current fair value estimate for Herc Holdings Inc (NYSE-HRI) is $115.20. This implies an estimated downside of 22.7% versus the current market price.

Based on the current fair value estimate, the stock appears overvalued, with estimated downside of 22.7% versus the current market price.

The available analyst price target for Herc Holdings Inc (NYSE-HRI) is $174.83. The analyst target implies estimated upside of 17.3%.

The current financial health read for Herc Holdings Inc (NYSE-HRI) is Fair. This should be reviewed alongside valuation, profitability, debt and cash-flow quality metrics.

The next earnings date currently listed for Herc Holdings Inc (NYSE-HRI) is July 28, 2026.

Based on the current data, dividend yield is 1.9%, upcoming dividend amount is 2.8.

The current P/E ratio listed for Herc Holdings Inc (NYSE-HRI) is -992.7x. Use it together with growth, margins and sector comparisons rather than as a standalone valuation signal.

The current market capitalization listed for Herc Holdings Inc is 4.921 B.

The current enterprise value listed for Herc Holdings Inc is 14.564 B. Enterprise value can provide a broader valuation view than market capitalization alone because it also considers net debt.

The ticker symbol for Herc Holdings Inc is NYSE-HRI, and the stock is listed on NYSE.

Herc Holdings Inc (NYSE-HRI) is listed on NYSE.

The current debt-to-total-capital ratio listed for Herc Holdings Inc is 66.2%, which helps investors evaluate the company’s financing structure and leverage profile.

The free float listed for Herc Holdings Inc is 86.8%. Free float helps investors understand how much of the share base is available for public trading.